Pécsi Brewery Plc. has the longest history of non-stop operation amongst Hungary’s breweries. The Mecsek’s gift, the high-quality karst water from their own wells is used to make the Szalon Beer. The history of beermaking goes back until the Franciscan Monastery in 1301. The company was founded by Lipót Hirschfeld in the middle of the XIX century, from the brewery operated continously ever since. The strong connection between the beer and the city is indicated with the Pécs sigil on the labels, bottle necks and cans of Szalon Beers.